Data Masking for Salesforce

Ensure data compliance with Data Masking for Salesforce.

Why Use Data Masking for Salesforce?

71%

of customers stated they'd cease business with a company mishandling their data.

Source: McKinsey
Protecting your customer’s personal data is critical, from the standpoint of both regulators and your customers. Regulations like GDPR and CCPA mandate securing sensitive data, and non-compliance risks include major fines and losing your customer’s trust.
To avoid these threats, organizations must ensure their customer's sensitive data is protected throughout the development lifecycle. As Salesforce complexity grows (53% of developers say it's harder to manage, according to Salesforce Ben), effective data masking solutions enable testing with anonymized yet realistic datasets, ensuring innovation while keeping data protected.
Odaseva Data Masking ensures privacy and compliance by anonymizing sensitive data—enabling secure innovation across both production and developer environments.

Concerned about data privacy risks in your sandboxes?

Sandbox environments often contain sensitive data. Without a proper Salesforce data masking solution in place, organizations risk data breaches and regulatory violations.

Is inadequate anonymization hindering insights?

Inconsistent or poor-quality data masking can diminish data integrity, limiting the effectiveness of AI, BI, and testing initiatives.

Are security efforts draining your resources?

Manual or fragmented masking processes are time-consuming, costly, and difficult to scale—especially in complex enterprise environments.

How Odaseva Powers Intelligent Data Masking

Jumpstart data masking with pre-configured templates

Leverage Odaseva's data masking solution to accelerate data extraction, transformations, anonymization, updates, and deletes.

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Target the right data

Dynamically filter fields to anonymize based on type, sensitivity, and other criteria.

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Configure fields easily

Quickly identify and set up fields to anonymize  with our user-friendly interface.

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Auto-detect sensitive fields with Salesforce classifications

Automatically identify and mask data based on Salesforce’s data classification framework.

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Accelerate masking with a pre-built pattern library

Choose from 40+ ready-to-use data masking patterns to save time and maintain consistency across your Salesforce environments.

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Create custom patterns

Prefer custom anonymization patterns? No problem. Design precise anonymization using regex and Odaseva’s advanced syntax.

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Unlock the Full Power of Your Data with Data Masking for Salesforce

Mask your data at scale

Scalable data masking and anonymization in sandboxes prevents unauthorized access from internal or external developers.

Fast-track your masking jobs

Prepare sandboxes for testing and development 10x faster than other solutions, saving valuable time and resources.

Experts on your side

Let our team of experts provide you guidance for initial data masking setup and job optimization.

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FAQs

What is Odaseva Data Masking for Salesforce?

A Salesforce-integrated tool that anonymizes sensitive data in sandboxes, helping teams develop securely while meeting GDPR, CCPA, and other compliance requirements.

How does Odaseva Data Masking protect data relationships?

By using advanced anonymization techniques that preserve data integrity and relational structure, it ensures your test environments mimic production environments.

What types of data can be anonymized or deleted with Odaseva Data Masking?

Odaseva's data masking solution offers 40+ anonymization patterns for standard Salesforce objects like Contact, Opportunity, Case, Chatter, and custom objects. Personal data can be deleted, pseudonymized, or anonymized based on its classification, ensuring comprehensive protection within your sandboxes.

Is the anonymization process customizable?

Yes. Odaseva's data masking solution provides granular control with 40+ pre-built patterns, plus the ability to create custom patterns using regex. This flexibility allows you to adapt data masking in Salesforce to your specific compliance and development requirements.

Resources

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Protect your Salesforce data with an enterprise data masking solution built for scale.

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