The LGCF (Les Grands Chais de France) Group is the largest private winemaker in France, with 68 properties plus partnerships with wine-growers spread across the country.
The Alsace-based group was founded in 1979 and accounts for around one in every six bottles sold in international markets, with brands including Calvet and J.P. Chenet. The Group achieved a revenue of 1.3 billion euros in 2022, 80% of which was revenue generated through exports to over 178 countries. LGCF thus confirms its position as France’s leading wine exporter and ranks fifth among the world’s players.
The global wine industry is a highly competitive space. LGCF operates in a fast-paced selling environment, where responding to customers swiftly is crucial, especially when selling “the great wines.” Salesforce plays an important role in supporting fast and convenient field sales activities, customer orders, inventory updates and more.
Data has become a critical asset in LGCF’s digital transformation. That’s why losing access to Salesforce data, even for a few hours, could potentially jeopardize customer satisfaction and sales operations.
Furthermore, around 200 LGCF salespeople depend on Salesforce while in the field, necessitating real-time access to inventory. This makes Salesforce data even more critical for any disaster recovery plan.
To help protect Salesforce data against these potential threats, Eric Demargne, CRM IT Manager at LGCF, identified Odaseva as the solution for managing
backup and restore for the company’s entire Salesforce data model,
metadata and files.
Additionally, Odaseva offered a simple restoration process for any object or related record, ensuring that LGCF does not experience any data loss because of incidents related to Salesforce operational tasks.