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2026 Salesforce Data Trend #3: Pushback on Consumption-based Pricing

January 14, 2026
January 14, 2026

In this blog post series, we present our seven predictions that will redefine how enterprises secure, scale, and protect their Salesforce data in 2026. This is the third blog post in the series, and you can read the last trend here. Join us on January 29th when Odaseva CEO Sovan Bin will host a webinar to explain each trend in more detail, and answer audience questions. Register here.

2026 Salesforce Data Trend #3:  Enterprises will challenge consumption-based pricing models 

What: Enterprise procurement teams will challenge pricing models that are based on consumption due to the unpredictable costs

Why: A consumption-based pricing model, where finance teams can't predict pricing, isn't suitable for enterprises. This model was relevant in the past, when companies wanted to explore new technologies like AI without a high initial investment, but now large enterprises will demand a move towards fixed pricing to streamline budget forecasting, especially for AI-related costs.

How: The enterprise market will demand the shift, which AI companies looking to gain market share will be forced to accommodate to win contracts.

We’ll be publishing the next trend soon, stay tuned! Don’t forget to register for our January 29th webinar, hosted by Odaseva CEO Sovan Bin, to learn more about each trend in more detail.

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